Privacy Policy

1. Responsible party

GenerativeOptimisation (DotClick PTY Ltd) is responsible for the personal information we process via this website. For privacy enquiries, contact us at info@generativeoptimization.co.za.

We process personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA) and other applicable South African law.

2. What we collect

Contact form: name, email address, message content, and technical metadata needed to deliver the form (such as IP address and timestamp in server logs).

Website usage: standard server logs (browser type, pages requested, referring URL, approximate timing) used for security and performance.

Communications: if you email or call us, we keep the information you provide so we can respond and maintain a business record.

We do not intentionally collect special personal information (such as health, biometric, or children's data) through this website.

3. Why we process your information

We use personal information to respond to enquiries, schedule consultations, provide services you request, maintain client records, improve our website, protect against abuse, and comply with legal obligations.

We do not sell your personal information. We do not use contact form data to train public AI models.

4. Legal basis (POPIA)

Depending on the context, we rely on one or more of the following grounds under POPIA: your consent (for example when you submit the contact form), processing necessary to take steps at your request before entering a contract, processing necessary for our legitimate interests (such as site security and business administration), and processing required by law.

5. Cookies and analytics

This website is primarily informational. We do not use invasive advertising trackers on core pages. Your browser may store essential cookies or local preferences required for basic functionality.

If we enable analytics in future, we will update this policy and, where required, request consent before non-essential tracking.

6. Sharing with service providers

We may share personal information with trusted processors who help us operate the website or run our business — for example hosting providers, email systems, or CRM tools — only to the extent needed for those services and subject to appropriate confidentiality and security obligations.

We may also disclose information where required by law, court order, or to protect our rights, users, or the public.

7. Cross-border transfers

Some service providers may process data outside South Africa (for example cloud hosting or email infrastructure). Where personal information is transferred cross-border, we take reasonable steps to ensure appropriate safeguards consistent with POPIA.

8. Retention

Contact enquiries are retained for as long as needed to respond, pursue a legitimate business relationship, or comply with record-keeping requirements — typically up to three years unless a longer period is required for an active client engagement or legal hold.

Server logs are retained for a limited period for security monitoring, then deleted or aggregated.

9. Security

We implement reasonable technical and organisational measures to protect personal information, including access controls, secure hosting practices, and monitoring for abuse. No internet transmission is completely secure; please avoid sending highly sensitive information through the contact form.

10. Your rights

Under POPIA you may request access to, correction of, or deletion of your personal information, object to certain processing, withdraw consent where processing is consent-based, and lodge a complaint with the Information Regulator of South Africa.

To exercise your rights, email ${cfg.email}. We may need to verify your identity before fulfilling a request.

11. Children

This website is directed at business users and is not intended for children under 18. We do not knowingly collect personal information from children.

12. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be reflected by updating the date on this page. We encourage you to review this policy periodically.